I found this story recently. Basically, if new moms sign up to receive Disney emails while still in the hospital, they get a free outfit for baby.
I'm usually okay with most marketing gimmicks, a company has to do business, right? But this one infuriates me. I think it's incredibly poor taste to turn one of life's most miraculous moments into a marketing opportunity.
I'm going to stop now before I start spouting some decidedly non-Disneylike language.